My Process
Not every project runs exactly the same, especially branding versus other design work, but I like to build around a simple framework that keeps things organized and fun. Think of it as the bones of my approach, a flexible guide I use in almost all projects to make sure your vision shines and we stay on track together.
Step 1
DISCOVERY KICKOFF CALL
We start with a free, no-obligation relaxed call where we get to know each other and talk about the project you have in mind. I ask thoughtful questions to understand your vision, your goals, and what makes your project unique. This is where the excitement begins.
Step 2
PROJECT PROPOSAL
Based on our chat, I put together a clear proposal with the steps, costs, and timelines. Once we both agree on the contract and signed, I will send over the kick off deposit invoice. As soon as that is settled, we are all ready to go.
Step 3
RESEARCH & CREATIVE DIRECTION
I dive into research, inspiration, and brainstorming to build a creative direction that feels like you. Then I share it in a presentation where we can chat about what clicks and what does not. This step makes sure we are heading in the right direction together.
Step 4
CREATION, REVIEW & REFINE
This is where ideas start taking shape. I sketch, refine, and bring the strongest concepts to life digitally. We then hop on a call to go through the showcase together, discuss what works, and tweak what needs a little love. Think of it as teamwork to make your vision shine.
Step 5
WRAP UP AND HAND OFF
Once we have nailed it, I finalize everything, run a last polish, and deliver all your new design assets as promised in the proposal. You walk away with everything ready to use and confidence to show it off.

Ongoing
HIT ME UP AGAIN
Just because the project is wrapped does not mean we have to say goodbye. I love building lasting relationships with my clients, so if you ever need updates, new designs, or a fresh project in the future, I will be here. I would be thrilled to keep creating with you.
I believe professional design should be accessible to every small business and creative. All packages are starting points. Every project is unique, so I’m happy to discuss your specific needs and adjust the scope or pricing accordingly. If you’re unsure which package fits your project, we can schedule a free, no-obligation discovery call to go over your goals, after which I’ll provide a personalized quote.
My Starting Prices
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1 primary logo concept
1 secondary logo concept
2 rounds of revisions
Delivered in PNG and JPG
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Logo Design (1 primary, 2 secondary concepts)
Color palette + typography guidelines
3 brand collateral items (business card, social media profile, letterhead, ect. )
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Design only: $450
2 interior page templates
Basic UI elements and layout
Design & Building (non coding platforms like squarespace, wix ect.): 800$
Full website design and building
Up to 5 pages
Basic setup for desktop and mobile
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10 custom-designed posts, stories, or reels
Tailored to your brand aesthetic
Delivered in optimized formats for Instagram, TikTok, or other platforms
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Flyers, posters, brochures, or event materials
Up to 3 unique designs
Print-ready files included
Please note: These are starting prices for typical projects. Every project is unique, and I reserve the right to adjust pricing if the scope, complexity, or deliverables exceed what is included in these packages. I’m happy to discuss a fair rate that reflects your project’s needs.